Docs
For buyers

For buyers

How to read this catalog — what a listing claims, why published prices rarely compare, and the vocabulary the filters use.

Four pages, in the order they are useful.

Reading a listing — every field on a tool's page, and what it does and does not claim. Start here if a listing has told you something surprising.

Pricing units — why "$15 per month" and "$0.05 per page" are not two points on the same scale, and what we do about it.

The price calculator — the answer to the above. Give it your volume and it costs each plan at the vendor's own published rate.

Glossary — media, deployment, method, pricing model, compliance, platform, capability, audience: the eight dimensions every filter is built on.

If you want to know how the numbers got here in the first place, that is the methodology.